Sports Bettors Can Enter for a New York World Cup Experience at BetMGM

BetMGM has teamed up with hotel loyalty program Marriott Bonvoy to launch a sweepstakes that gives sports bettors a shot at a once-in-a-lifetime World Cup experience in New York City. With the 2026 FIFA World Cup set to be the biggest in history, this promotion is one of the more exciting opportunities to land on the US sports betting calendar this year.

What BetMGM and Marriott Bonvoy Are Offering

The sweepstakes centers on the Sports Illustrated "Beyond the Pitch" Party series, with the grand finale taking place in New York City on July 18. Ten grand prize winners - each bringing a guest - will receive VIP event access, round-trip travel to New York City (or equivalent travel funds), a three-night stay at the Moxy Lower East Side, and dinner at L'Artusi Supper Club. An additional 30 participants will receive a $100 bonus bet, and every eligible entrant with at least one entry will earn 2,500 Marriott Bonvoy points.

It is a layered prize structure that gives players something to look forward to at every level, not just the top of the board.

How to Get Your Entries

The promotion runs through June 21, 2026, and entry is straightforward. Players need to link their BetMGM and Marriott Bonvoy accounts, then place a minimum $10 wager through the BetMGM Sportsbook app or website. Each entry period allows up to 25 entries, and winners are selected on a weekly basis throughout the promotion.

That weekly selection format is worth noting - you do not have to wait until the end of the campaign to find out if you have won. It also means consistent bettors have more chances to land a prize the longer the promotion runs.

The Bigger Picture Behind This Promotion

This sweepstakes is not just a fun giveaway - it reflects a deliberate shift in how BetMGM is positioning itself in the market. Matt Prevost, BetMGM's Chief Revenue Officer, put it plainly: "At BetMGM, we're always looking for ways to reward our players with legendary experiences they simply can't get anywhere else. Partnering with Marriott Bonvoy for this event allows us to bring fans inside the velvet ropes during a once-in-a-generation moment on the global sports stage."

That framing - "an entertainment company with a sportsbook attached" - is increasingly visible across BetMGM's recent moves. The brand recently announced a content deal with Bragg Gaming and debuted a branded game called "The Lion's Share" on CBS's "The Price Is Right," scheduled to air starting September 22. The Marriott Bonvoy partnership fits neatly into that same strategy of connecting sports betting with premium lifestyle experiences.

Why the 2026 World Cup Is a Massive Moment for US Bettors

The scale of the 2026 tournament is hard to overstate. With 104 matches on the schedule - up from 64 in 2022 - and games played across North American time zones, this is the most accessible World Cup ever for American fans. Approximately 135 million US adults now have legal access to online sports betting, compared to around 104 million during the 2022 tournament in Qatar.

Deutsche Bank projects the total US betting handle for the event could reach $3.3 billion, with a range between $2.5 billion and $4.1 billion. FanDuel is projected to lead with around $1.3 billion, followed by DraftKings at $1.1 billion. BetMGM's projected share sits near $250 million - and promotions like this one are clearly part of the effort to grow that number.

New to BetMGM? Here Is What Awaits You

If you are not yet a BetMGM Casino member, this is a good time to take a closer look. New players in New Jersey, Pennsylvania, and Michigan can claim a welcome package that includes a $25 Freeplay bonus and a 100% deposit match up to $1,000 using the bonus code BETMGMCASINOBONUS. The deposit match carries a 15x wagering requirement, while the Freeplay bonus requires just 1x wagering - one of the more player-friendly terms you will find on a no-deposit offer.

Keep in mind that the $25 Freeplay must be claimed within three days and wagered within seven, so act quickly once you register. The deposit match gives you 14 days to complete wagering, which is a more comfortable window for most players.

BetMGM accepts a wide range of payment methods including Visa, Mastercard, PayPal, Skrill, American Express, PayNearMe, and check via mail - so getting funds in and out is rarely a hassle. If you need support, the team is reachable at support.nj@betmgm.com.

A Sweepstakes Worth Entering Before the Whistle Blows

Between the VIP party access, the New York City hotel stay, and the weekly prize draws, this BetMGM and Marriott Bonvoy sweepstakes offers real value for anyone already placing sports bets during the World Cup run-up. The barrier to entry is low - just a $10 wager after linking your accounts - and the potential upside is significant.

With the promotion running through June 21, 2026, there is still time to link your accounts and start building entries. Whether you are chasing the grand prize trip or just happy to pocket some Marriott Bonvoy points along the way, this is one promotion worth keeping on your radar as the world's biggest soccer tournament approaches.

Gambling should always be fun and within your means. Set a deposit limit before you start, and if you ever feel like your play is getting out of hand, use BetMGM's self-exclusion and time-out tools to take a step back.